:root {
  --ink: #0a0a0a;
  --paper: #fff;
  --blue: #e1edf5;
  --acid: #f3ff55;
  --line: rgba(10, 10, 10, 0.18);
  --sans: Futura, "Century Gothic", "Avenir Next", Arial, sans-serif;
  --serif: Baskerville, "Baskerville Old Face", "Iowan Old Style", Georgia, serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.45;
}
a { color: inherit; }
img { display: block; width: 100%; }
button, input { font: inherit; }

.skip-link {
  position: fixed;
  top: 0.75rem;
  left: 0.75rem;
  z-index: 100;
  padding: 0.75rem 1rem;
  background: var(--ink);
  color: white;
  transform: translateY(-160%);
}
.skip-link:focus { transform: translateY(0); }

.ticker {
  overflow: hidden;
  border-bottom: 1px solid var(--ink);
  background: var(--acid);
  font-size: 0.72rem;
  letter-spacing: 0.17em;
  white-space: nowrap;
  text-transform: uppercase;
}
.ticker span {
  display: block;
  min-width: max-content;
  padding: 0.55rem 1rem;
  animation: ticker 20s linear infinite;
}

.site-header {
  position: relative;
  z-index: 20;
  display: flex;
  align-items: center;
  justify-content: space-between;
  min-height: 5rem;
  padding: 1rem clamp(1rem, 4vw, 4rem);
  border-bottom: 1px solid var(--ink);
  background: rgba(255,255,255,0.96);
}
.wordmark {
  display: block;
  width: clamp(11rem, 24vw, 19rem);
  text-decoration: none;
}
.wordmark img { width: 100%; height: auto; }
.site-header nav { display: flex; gap: clamp(0.8rem, 2.4vw, 2.2rem); }
.site-header nav a,
.section-heading > a,
.socials a {
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-decoration: none;
  text-transform: uppercase;
}
.site-header nav a:hover,
.section-heading > a:hover,
.socials a:hover { text-decoration: underline; text-underline-offset: 0.25rem; }

.hero { position: relative; border-bottom: 1px solid var(--ink); }
.slides { position: relative; min-height: min(76vh, 52rem); overflow: hidden; background: #ddd; touch-action: pan-y; }
.slide { position: absolute; inset: 0; opacity: 0; transition: opacity 700ms ease; }
.slide.is-active { opacity: 1; z-index: 1; }
.slide img { height: 100%; object-fit: cover; }
.slide:first-child img { object-position: 52% center; }
@media (min-width: 761px) {
  .slide:first-child img { transform: scale(1.12); }
}
.slide::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(90deg, rgba(0,0,0,0.58), rgba(0,0,0,0.04) 70%);
}
.slide:first-child::after {
  background: linear-gradient(0deg, rgba(0,0,0,0.76) 0%, rgba(0,0,0,0.46) 34%, rgba(0,0,0,0.08) 58%, transparent 72%);
}
.slide:first-child .slide-copy { text-shadow: 0 2px 18px rgba(0,0,0,0.35); }
.slide--personality {
  overflow: hidden;
  background: #111;
}
.slide--personality::after {
  display: block;
  background: linear-gradient(0deg, rgba(0,0,0,0.82) 0%, rgba(0,0,0,0.56) 30%, rgba(0,0,0,0.14) 54%, rgba(0,0,0,0) 70%);
}
.slide--personality .slide-copy { text-shadow: 0 2px 18px rgba(0,0,0,0.42); }
.slide--personality h2 span { display: block; white-space: nowrap; }
.slide--personality > img {
  position: absolute;
  top: 0;
  right: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center 46%;
  background: #111;
}
.slide-copy {
  position: absolute;
  left: clamp(1.2rem, 6vw, 6rem);
  bottom: clamp(4.8rem, 11vh, 8rem);
  z-index: 2;
  max-width: 62rem;
  color: white;
}
.slide-copy--dark { color: var(--ink); }
.eyebrow, .section-number, .story-kicker {
  margin: 0 0 1rem;
  font-size: 0.72rem;
  letter-spacing: 0.17em;
  text-transform: uppercase;
}
.slide h1, .slide h2, .intro h2, .newsletter h2 {
  margin: 0;
  font-family: var(--serif);
  font-size: clamp(3.5rem, 9vw, 8.8rem);
  font-weight: 400;
  letter-spacing: -0.055em;
  line-height: 0.87;
}
.hero-controls {
  position: absolute;
  right: clamp(1rem, 4vw, 4rem);
  bottom: 1.4rem;
  z-index: 5;
  display: flex;
  align-items: center;
  padding: 0.28rem 0.38rem;
  border: 1px solid rgba(10,10,10,0.3);
  border-radius: 999px;
  background: rgba(255,255,255,0.88);
  color: var(--ink);
  backdrop-filter: blur(8px);
}
.dots { display: flex; gap: 0; }
.dot {
  position: relative;
  width: 1.7rem;
  height: 1.7rem;
  padding: 0;
  border: 0;
  background: transparent;
  color: inherit;
  cursor: pointer;
}
.dot::after {
  content: "";
  position: absolute;
  top: 50%;
  left: 50%;
  width: 0.58rem;
  height: 0.58rem;
  border: 1px solid currentColor;
  border-radius: 50%;
  transform: translate(-50%, -50%);
}
.dot.is-active::after { background: currentColor; }

.intro, .shop-preview, .reading, .newsletter { padding: clamp(3.5rem, 8vw, 8rem) clamp(1rem, 4vw, 4rem); }
.intro { background: var(--blue); border-bottom: 1px solid var(--ink); }
.intro-copy {
  display: grid;
  grid-template-columns: minmax(0, 1.5fr) minmax(18rem, 0.75fr);
  gap: clamp(2rem, 8vw, 9rem);
  align-items: end;
  margin-top: clamp(2.5rem, 7vw, 7rem);
}
.intro h2, .newsletter h2 { font-size: clamp(3.4rem, 7.8vw, 8rem); }
.body-copy { max-width: 35rem; font-size: clamp(1rem, 1.6vw, 1.3rem); }
.body-copy p { margin: 0 0 1.2rem; }
.pause-note { font-family: var(--serif); font-size: 1.35em; font-style: italic; line-height: 1.22; }

.shop-preview { border-bottom: 1px solid var(--ink); background: var(--paper); }
.shop-preview__heading { align-items: end; margin-bottom: clamp(2rem, 5vw, 4rem); }
.shop-preview__heading h2 {
  margin: 0;
  font-family: var(--serif);
  font-size: clamp(3.3rem, 7vw, 7.4rem);
  font-weight: 400;
  letter-spacing: -0.055em;
  line-height: 0.88;
}
.shop-preview__grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: clamp(1rem, 2vw, 2rem);
}
.shop-card { min-width: 0; text-decoration: none; }
.shop-card__image { overflow: hidden; aspect-ratio: 4 / 4.6; margin-bottom: 1rem; background: #f0f1f3; }
.shop-card__image img { height: 100%; object-fit: cover; transition: transform 400ms ease; }
.shop-card:hover .shop-card__image img { transform: scale(1.025); }
.shop-card p { margin: 0 0 0.25rem; font-size: 0.68rem; letter-spacing: 0.14em; text-transform: uppercase; }
.shop-card h3 { margin: 0; font-family: var(--serif); font-size: clamp(1.35rem, 2vw, 2rem); font-weight: 400; line-height: 1; }
.shop-preview__footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  margin-top: clamp(2rem, 4vw, 3.5rem);
  padding-top: 1rem;
  border-top: 1px solid var(--line);
}
.shop-preview__footer p { margin: 0; max-width: 38rem; font-size: 0.75rem; }
.shop-preview__button {
  flex: 0 0 auto;
  padding: 0.9rem 1.1rem;
  border: 1px solid var(--ink);
  background: var(--ink);
  color: white;
  font-size: 0.7rem;
  letter-spacing: 0.1em;
  text-decoration: none;
  text-transform: uppercase;
}
.shop-preview__button:hover { background: var(--acid); color: var(--ink); }

.reading { border-bottom: 1px solid var(--ink); }
.section-heading {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 1rem;
  margin-bottom: 2rem;
}
.story-grid {
  display: grid;
  grid-template-columns: 1.5fr 1fr 1fr;
  gap: 1rem;
}
.story {
  display: flex;
  min-width: 0;
  flex-direction: column;
  padding-bottom: 1rem;
  text-decoration: none;
}
.story-image { overflow: hidden; aspect-ratio: 4 / 3; margin-bottom: 1.4rem; background: #eee; }
.story-image img { height: 100%; object-fit: cover; transition: transform 400ms ease; }
.story-image--portrait img { object-position: center 35%; }
.story-image--phoebe img { object-position: center 38%; }
.story-image--celine img { object-position: center 70%; }
.story-image--lego { background: #fff; }
.story-image--lego img { object-fit: contain; }
.story:hover .story-image img { transform: scale(1.025); }
.story-kicker { margin-bottom: 0.6rem; }
.story h3 {
  margin: 0 0 1rem;
  font-family: var(--serif);
  font-size: clamp(1.6rem, 3vw, 3.1rem);
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 1;
}
.story:not(.story--lead) h3 { font-size: clamp(1.5rem, 2.2vw, 2.25rem); }
.story span { margin-top: auto; font-size: 0.76rem; letter-spacing: 0.08em; text-transform: uppercase; }

.newsletter {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(20rem, 0.8fr);
  gap: clamp(2.5rem, 8vw, 8rem);
  align-items: center;
  background: var(--acid);
  border-bottom: 1px solid var(--ink);
}
.newsletter-copy > p:last-child { max-width: 34rem; font-size: 1.1rem; }
.signup-frame { width: 100%; max-width: 34rem; margin-inline: auto; }
.signup-frame iframe {
  display: block;
  width: 100%;
  border: 1px solid var(--ink);
  border-radius: 0;
  background: white;
}
.signup-frame p { margin: 0.75rem 0 0; font-size: 0.75rem; text-align: center; }

footer {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  justify-items: center;
  text-align: center;
  padding: 3rem clamp(1rem, 4vw, 4rem);
  background: var(--ink);
  color: white;
}
.footer-logo { width: clamp(4.5rem, 10vw, 8rem); height: auto; }
.socials { display: flex; gap: 1.4rem; justify-content: center; }
footer small { opacity: 0.7; font-size: 0.72rem; letter-spacing: 0.08em; }

@keyframes ticker { to { transform: translateX(-50%); } }

@media (max-width: 760px) {
  .site-header { min-height: 4.5rem; }
  .wordmark { width: 10.8rem; }
  .site-header nav a:not(:last-child) { display: none; }
  .slides { min-height: 73svh; }
  .slide:first-child img { object-position: 30% center; }
  .slide--things img { object-position: 75% center; }
  .slide--personality > img {
    inset: 0;
    width: 100%;
    height: 100%;
    object-fit: cover;
    object-position: center 46%;
  }
  .slide--personality::after {
    background: linear-gradient(0deg, rgba(0,0,0,0.84) 0%, rgba(0,0,0,0.6) 27%, rgba(0,0,0,0.18) 49%, rgba(0,0,0,0) 66%);
  }
  .slide.slide--personality h2 { max-width: none; font-size: clamp(2.85rem, 15vw, 4.8rem); letter-spacing: -0.07em; }
  .hero-controls { display: none; }
  .slide h1, .slide h2 { font-size: clamp(3.4rem, 17vw, 5.8rem); }
  .slide-copy { left: 1rem; right: 1rem; bottom: 5rem; }
  .slide--personality .slide-copy { left: 0.75rem; right: 0.75rem; bottom: 5rem; }
  .intro-copy, .newsletter { grid-template-columns: 1fr; }
  .intro-copy { margin-top: 4rem; }
  .story-grid { grid-template-columns: 1fr; gap: 2.8rem; }
  .story h3, .story:not(.story--lead) h3 { font-size: 2.2rem; }
  .story-image { aspect-ratio: 5 / 4; }
  .shop-preview__heading { display: block; }
  .shop-preview__heading > a { display: inline-block; margin-top: 1.5rem; }
  .shop-preview__grid { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 1.8rem 0.7rem; }
  .shop-card__image { aspect-ratio: 4 / 5; }
  .shop-preview__footer { display: block; }
  .shop-preview__footer p { margin-bottom: 1rem; }
  .shop-preview__button { display: inline-block; }
  .footer-logo { width: 5rem; }
  .socials { flex-wrap: wrap; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .ticker span { animation: none; }
  .slide, .story-image img { transition: none; }
}