Wonder Consultancy
An outside view on what your customer will want—and how product and story can make the choice clearer.
Talk to Lola ↗01 / The work
Wonder works with fashion, beauty and lifestyle founders and teams on the decisions between a good product and a compelling offer: what to lead with, what belongs together, and how to make the value easy to see.
Bring a new season, category, launch or a question that needs a sharper outside view.
02 / Ways to work together
The focused review
A practical review of how your range and its story work together—what feels distinctive, what’s getting lost, and where to focus next.
One question, one working session
A 90-minute session to work through one live question: a category opportunity, a launch, a range decision or what your customer needs next.
For a bigger brief
For teams who want a sounding board across a launch, a season or a wider commercial and creative reset. Scope and fee agreed around the work.
Tell me what you’re working on ↗03 / Selected work
From Browns Homecoming and Sneaker Beast to artist-led retail, category launches and cult collaborations: work built to feel culturally alive and commercially powerful.
See selected work →
04 / About Lola
Lola Okuyiga has worked in buying and merchandising at ASOS, Topshop and Browns/Farfetch, and in brand marketing at Fred Perry. Wonder brings those perspectives together: a clear read on product, the customer and the culture around both.
Have something in mind?
Send Lola a note about your brand, what you’re working through and where you’d like an outside view.
Message Lola on LinkedIn ↗